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Patti Williams, Wharton associate professor of marketing, explains how back-to-school shopping blends family decisions, identity, nostalgia, budgets, and retail strategy.…Read More
Knowledge @ Wharton - 8/4/2026Recent Wharton research explains a long-standing puzzle in bond pricing to provide a more reliable foundation for evaluating corporate credit risk.…Read More
Knowledge @ Wharton - 8/3/2026A decade-long Wharton study in Zambia found that a short course helped girls stay in school, delay marriage, and deliver strong returns on public funding at low cost.…Read More
Knowledge @ Wharton - 8/3/2026